What is market research?

Market research remains a mystery to a ton of individuals; it seems almost too good to be true. When people hear they can earn money for their opinions, many don’t realize it actually is real and honest. Market research entails gathering information about a specific market or target of people. This often involves consumer goods, products, services and …

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Why is market research important?

Why is market research important? Getting paid to share your opinions on consumer goods, products and services seems like an easy way of earning cash (which it really is). What many participants do not realize, though, is how valuable and impacting those opinions truly are for the market! Here is a short list of reasons …

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